Search engine optimization (SEO) plays a critical role in the digital marketing strategy of many small businesses today. But results vary depending on your execution. That’s why you need to conduct thorough research and planning before implementing any campaign. And you also need to keep abreast of digital marketing trends.
Stop Their Scrolling: Attract Real Estate Customers on Facebook
With over 2.2 billion users worldwide, Facebook is a goldmine for marketers in almost every industry. It connects not only friends but also businesses and customers. People search, compare, comment, and review products and services from various industries. As a local SEO agency in Denver, we’ve witnessed the drastic growth of this platform for doing business.
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Understanding SEO: Why Top Rankings Don’t Happen Overnight
As the wise saying goes, Rome wasn’t built in a day. The same goes for businesses sitting at the top results of certain keywords. It takes time and an effective SEO strategy to increase a business’ rank in the search results without any consequences.
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Finding the Right Keyword for Your Business
Keywords are an important factor in any digital marketing strategy that hopes to see results. Under the right keyword, businesses increase their online visibility, which converts to increased revenue. How potential customers react to your keyword also affects how search engines such as Google view your website.
The Gig Economy: How to Make It Work for You
Guest post by Gigmine.co
You’ve likely heard the term “gig” before, but you probably didn’t give it much thought. Have you ever heard of the term “gig economy?” According to Investopedia, “In a gig economy, temporary, flexible jobs are commonplace and companies tend toward hiring independent contractors and freelancers instead of full-time employees.” However, don’t mistakenly believe that the gig economy is limited to established companies. Whether you hire out your services to a singular company or sell your services to the general public, you are a participant in the gig economy. You aren’t alone either. As much as one-third of the working U.S. population is working in some sort of gig capacity such as contractual or part-time work. If the gig economy has piqued your interest, read on to find out how it can work for you.
SEO Strategy: Do You Know What Your Competitors are Up To?
The SEO challenge is a lot like a rollercoaster ride. One minute you’re up, the next thing you know, you’ve dropped. It’s a continuous battle for the rankings when it comes to SEO. Stay in the higher ranks of search engine results pages (SERPs) by keeping in track of your competitor’s moves.
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How Local SEO Levels the Playing Field for SMEs vs. Big Companies
Big companies can eclipse small to medium local companies or SMEs in multiple ways. They are more financially established and have teams of professionals continually improving their products and services. They also have the means to open many stores across the country.
However, both SMEs and big companies are working on a level playing field when it comes to digital marketing. Marketing your product depends on how well your strategies play to reach potential customers. This is where SMEs are at an advantage when they use Local SEO.
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10 PHP Tips and Tricks for Beginners
PHP, a recursive acronym which stands for PHP: Hypertext Preprocessing, is arguably one of the most admired, robust programming languages around. It spawned Facebook, WordPress, and a host of powerful web applications we use today.
Next Level Real Estate: Best Marketing Apps
Nowadays, everything you do in digital marketing for real estates can be tracked and traced. Gone are the days of crossing your fingers and blindly hoping your plan is effective. Apps are made to streamline your day, optimize your time, and automate your business strategy. Some of the best real estate websites utilize these apps to gain a competitive edge.
How Can SEO Help Hotels Gain More Guest Bookings?
Last year, American residents took about 1.8 billion leisure trips in paid accommodations, according to the U.S. Travel Association. Most of these people looked up hotels online, which underscores the significance of SEO services for hotels.
SEO helps so much in attracting more guests from Google searches. It also increases your hotel’s visibility in search engines.