Our Blog | Third Stage Marketing

Retargeting vs Remarketing: What Works for Building Your Brand?

August 9, 2019August 10, 2019 by Third Stage Marketing

The digital marketing industry has been trying a lot of strategies over the years. Now, retargeting and remarketing emerge as effective means to build your brand, allowing you to reach more customers.

It can get a bit confusing because you may think remarketing is retargeting. In a sense, their meanings overlap, but they work for the same thing: conversion.

At Third Stage Marketing, one of the ways we help your business improve conversion is through PPC management. And paid ads fall under the retargeting approach.

How Can SEO Help Hotels Gain More Guest Bookings?

August 9, 2019August 9, 2019 by Third Stage Marketing

Last year, American residents took about 1.8 billion leisure trips in paid accommodations, according to the U.S. Travel Association. Most of these people looked up hotels online, which underscores the significance of SEO services for hotels.

SEO helps so much in attracting more guests from Google searches. It also increases your hotel’s visibility in search engines.

Landing Pages: The Final Stage of Your PPC Campaign

October 31, 2018 by Tyler Mandroian

Pay-per-click (PPC) advertising has numerous benefits. It generates leads much faster than your standard SEO campaign. It is measurable and available in several marketing channels like Google Search, Google Ads, and social media platforms like Facebook and Twitter.

It is also available to all. Whether you represent a large corporation or a small business owner in Denver, PPC advertising can increase your leads and help pad your bottom line. Although there are ad budgets to contend with, PPC allows small players to compete with the bigger companies if they wish.

Tools to Track Your Digital Marketing Strategy

October 15, 2018 by Tyler Mandroian

How effective is your digital marketing strategy? Our SEO experts can report your progress and figure out where to go from there. Apart from the skills we have and the services we provide, we use several tools and web extensions to provide accurate reports and find the best possible way to improve our clients’ websites.

At Third Stage Marketing, we have a team of SEO experts with the skills, experience, and tools to create, manage, and track a successful campaign for your business website. Our SEO services help small businesses reach customers in the Denver, CO.

Under-budgeting and Underspending Hurts Your PPC Campaigns

May 3, 2019October 9, 2018 by Tyler Mandroian

Pay per click is anything but easy.

It’s more than just making an account on Google Ads, plugging in keywords off the top of your head, and waiting for positive results. It isn’t something you can simply delegate to an unsuspecting intern, either.

Why Link Building is Vital to Your SEO Strategy

September 13, 2018 by Tyler Mandroian

Search engine optimization (SEO) plays a critical role in the digital marketing strategy of many small businesses today. But results vary depending on your execution. That’s why you need to conduct thorough research and planning before implementing any campaign. And you also need to keep abreast of digital marketing trends.

Understanding SEO: Why Top Rankings Don’t Happen Overnight

August 28, 2018August 1, 2018 by Tyler Mandroian

As the wise saying goes, Rome wasn’t built in a day. The same goes for businesses sitting at the top results of certain keywords. It takes time and an effective SEO strategy to increase a business’ rank in the search results without any consequences.

Finding the Right Keyword for Your Business

July 20, 2018 by Tyler Mandroian

Keywords are an important factor in any digital marketing strategy that hopes to see results. Under the right keyword, businesses increase their online visibility, which converts to increased revenue. How potential customers react to your keyword also affects how search engines such as Google view your website.

The Gig Economy: How to Make It Work for You

July 9, 2018July 9, 2018 by Third Stage Marketing

Guest post by Gigmine.co

You’ve likely heard the term “gig” before, but you probably didn’t give it much thought. Have you ever heard of the term “gig economy?” According to Investopedia, “In a gig economy, temporary, flexible jobs are commonplace and companies tend toward hiring independent contractors and freelancers instead of full-time employees.” However, don’t mistakenly believe that the gig economy is limited to established companies. Whether you hire out your services to a singular company or sell your services to the general public, you are a participant in the gig economy. You aren’t alone either. As much as one-third of the working U.S. population is working in some sort of gig capacity such as contractual or part-time work. If the gig economy has piqued your interest, read on to find out how it can work for you.